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Zimmer and Mid-West Family merge Springfield stations.

Two prominent Missouri broadcasters, Zimmer Communications and Mid-West Family Broadcasting, have reached an agreement to combine their operations in Springfield, Missouri. Pending approval from the FCC, Mid-West Family will fold its four Springfield radio properties — Classic Rock KKLH, Country…

Edison data confirms AM/FM radio ad reach dominance.

New data released from Edison Research at Social Science Research Solutions shows that AM/FM radio reaches 56 percent of adults daily, nearly doubling the combined ad-supported daily reach of Spotify, Pandora, and podcasts combined. The findings offer commercial radio sales…