A new study shows that AM/FM radio is outperforming digital platforms like TikTok and YouTube when it comes to converting listeners into dedicated podcast fans. The findings suggest that traditional radio’s connection with audiences translates into deeper podcast loyalty, making…
Amid critical debates over AM radio, ownership rules, and digital competition, the NAB Radio Board has finalized its 2025 elections with the addition of three new members, including two executives from Audacy. These appointments and elections come as the board…
The Corporation for Public Broadcasting (CPB) has disclosed that the Department of Government Efficiency (DOGE) sought to involve itself in CPB operations, adding a new layer to its ongoing lawsuit against the Trump administration. CPB is challenging the attempted removal…
Despite lingering public skepticism, artificial intelligence is rapidly becoming a cornerstone of content creation, especially in audio. A new report from AI audio platform Wondercraft reveals that audio is now among the fastest-growing applications of AI in marketing and advertising.…
Over 800,000 listeners have already contacted lawmakers in support of the AM Radio for Every Vehicle Act, a groundswell NAB President Curtis LeGeyt says is unprecedented. Speaking on NASBA’s Broadcast Advocate podcast, LeGeyt called it the most impactful legislative campaign…
As a continuation of the “Radio Works” live presentation series, the next presentation, “Radio Works for Cause Marketing,” will help sellers and managers focus on this important category. During the presentation, Rick Kestenbaum, general manager, AnalyticOwl, will provide an overview…
A bipartisan group of 22 United States Senators has formally requested the Federal Communications Commission to revise its regulations concerning broadcast ownership. The senators argue that local radio and television stations are facing increasing competitive pressures from larger digital entities…
MediaCo is expanding its digital presence with the launch of a 24/7 FAST (free ad-supported streaming television) video channel for iconic Hip Hop station Hot 97 WQHT New York. Branded as “Hot 97 TV,” the new channel will offer round-the-clock…
Global consumer spending on media content and technology may have risen 4.4% in 2024 to $2.371 trillion, but the growth rate marks a continued slowdown after a surge in 2022. According to PQ Media’s latest report, Global Consumer Spending on…
Over the past three months, two-thirds of U.S. adults reported taking action in response to advertising. Within that group, radio advertising emerged as a top driver of behavior, especially in high-value categories like luxury vehicles, electronics, travel, and entertainment. According…
