Farm broadcasters press rural radio priorities.

The National Association of Farm Broadcasting used meetings on Capitol Hill to argue for policies supporting rural communications, farm information access, and continued broadcaster visibility inside agricultural policy discussions. The group highlighted research showing strong reliance on farm radio among agricultural audiences and emphasized broadcasters’ role translating federal policy, weather, commodity developments, and emergency information for rural listeners. For stations serving agricultural economies, the issue is practical: farm programming remains a meaningful audience and advertiser category in many small and medium markets, particularly where ag lending, seed, machinery, insurance, and co-op spending shape local billing.

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