Enco, Benztown, and Compass Media Networks have partnered to introduce SpecAI, an AI-powered audio ad creation tool for broadcasters. SpecAI utilizes generative AI models to automate voice tracking and generate audio content for spec spots on demand. Compass Media Networks will lead sales and marketing efforts, while Benztown will focus on international clients. The tool offers options for AI or live voice customization for prerecorded spec commercials. Enco President Ken Frommert hails it as a “game-changer” for account executives, enabling them to quickly produce ready-to-air spec ads on-site. SpecAI joins a growing array of AI tools in radio advertising.