The FCC Chairman is proposing that the rules for FM boosters be changed to allow for limited geotargeted localized content. The move is in response to a proposal from Geobroadcast Solutions, which has advocated for content on boosters localized to the community served just by that booster, separate from the content of the originating station. Commissioner Geoffrey Starks was bullish on the idea, saying that geotargeted content could “provide a way for minority-owned stations to better serve their communities” and, “For small businesses, this option could enable them to more cost-effectively advertise to a targeted audience while enabling minority-owned FM stations to increase advertising revenue.”