New alliance boosts revenue hopes.

AdLarge has partnered with Crystal Media Networks to manage all advertising sales, with an immediate effect targeting the 2025 broadcast year. Crystal Media, serving the Top 50 US markets, will rebrand as Portfolio Media in 2025, focusing on music formats for Adult, Young Adult, and Female audiences. CEO Nick Krawczyk praised AdLarge’s vision and work ethic, aligning with Crystal’s values. AdLarge CEO Cathy Csukas highlighted Crystal Media’s market strength and the potential of the collaboration. This partnership aims to enhance audio network offerings, with AdLarge’s sales team, led by Robin Sloan, providing services for the upcoming year.

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