The recently-formed Independent Broadcasters Association is joining forces with DK East Associates to conduct a financial analysis of independent broadcaster operations. Participation is available only to members of the IBA who have joined by the end of this month. Association President/Executive Director Ron Stone said, “Finally, there will be intelligence that independent broadcasters can use to properly measure performance.” Editor’s $0.02: Kudos to Ron and the IBA for doing this. For too long, industry metrics have been weighted overwhelmingly in favor of the larger market broadcasters, and have provided small market broadcasters with very little guidance. Our newsletter attempted to do something similar a few years ago in cooperation with Miller, Kaplan, Arase, but the project never got off the ground. We look forward to the results of this analysis, and we are confident that it will help independent broadcasters internally and externally.